Improve Your Social Media Presence With

Social Media Marketing Services

Are you looking for an effective way to grow your business’ brand awareness, number of new customers, and website traffic? Then you should be on social media! Check out our social media marketing service and build a strong social media presence. Contact us to get started.
Write a post, hit that Boost button, add a nice photo and a hashtag. Job done? Not even close. In fact, social media management involves a number of things, such as graphics, copywriting, defining a target audience, a strategy to reach your target audience, tailoring the communication style, creating the content itself and so on.

Develop Brand Awareness (Followers)

Growing your followers on social networks will help you increase word of mouth and referrals. Our social media marketing services will help you increase your followers with relevant people. We will ensure that your followers match the demographics, interests, and behaviors of your typical customers.

Build Relationships (Engagement)

When you build a strong connection through engagement with your audience, they are more likely to buy from you. We will help you increase engagement (likes, comments, etc.) on your social media posts. The more engagement you have, the stronger your connection is with your audience.

Increasing Exposure (Conversions)

Increasing your website traffic will directly influence leads and sales. That’s why this service is best paired with our social media advertising services, where we focus on developing social media advertising campaigns that drive high volumes of traffic to your website. To increase conversions, we can add-on retargeting social ads to stay in front of recent website visitors.

WE SPECIALISE IN MARKETING ON THE FOLLOWING SOCIAL MEDIA:

Our Pricing

STARTER PLAN

Ksh. 8,500 per month
  • ✓ 3 social media posts a week (12 per month)
  • ✓ Image Posts & Vertical Videos
  • ✓ Account Branding
  • ✓ Reels Included: N/A
  • ✓ Original Content Creation for SMM
  • ✓ Social Media Calendar Organization
  • ✓ Post Promotion (Ad Boost Management)
  • ✓ Community Management (10 responses per day)
  • ✓ More Social Networks (Twitter, LinkedIn, etc.): Ksh. 2,500/mo per network
  • ✓ Initial Campaign Strategy
  • ✓ Single Account Manager
  • ✓ No Setup Fee or Initial Campaign Investment
  • ✓ Analyze Performance/Reporting
  • ✓ Hourly consultations per month

SCALE PLAN

Ksh. 22,600 per month
  • ✓ 7 social media posts a week: 28 Posts Per Month
  • ✓ Image Posts & Vertical Videos
  • ✓ Account Branding
  • ✓ Reels Included: TikTok & Instagram
  • ✓ Original Content Creation for SMM
  • ✓ Social Media Calendar Organization
  • ✓ Post Promotion (Ad Boost Management)
  • ✓ Community Management (10 responses per day)
  • ✓ More Social Networks (Twitter, LinkedIn, etc.): Ksh. 2,500/mo per network
  • ✓ Initial Campaign Strategy
  • ✓ Single Account Manager
  • ✓ No Setup Fee or Initial Campaign Investment
  • ✓ Analyze Performance/Reporting
  • ✓ Hourly consultations per month

Let’s Get Back To The Basics

Social Media In Today’s World

Social media has taken the world by storm since its original creation. The amount of social media users has risen up to over 4 billion (which will be double what it was in 2015!). On average, people have at least 8 different social media accounts- and they don’t just have them, they’re using them! Big platforms like Facebook saw well over half of their monthly users using Facebook daily in some of the latest data. The volume of people using social media, however, is not the only thing that’s changed.

The way people use social media has changed as well! It was originally created as a way for friends and family to communicate and socialize online, but it has become so much more than that. In today’s world, yes the main use remains to be interacting with friends and family, but it’s also an opportunity for brands and consumers or leads to connect. Listen to these recent statistics. 71% of consumers who had a positive social media experience with a brand were likely to recommend it to other people, and 21% of consumers are more likely to buy from brands that they can reach on social media. Social media platforms have started doubling as ecommerce platforms and/or as a major step in your marketing funnel for building connections.

So if you’re new to social media, what you need to understand as a business owner is that at its core social media is a place for people to connect with friends, family and brands alike. And as it continues to grow at an explosive rate you’ll want to take advantage of it for your business. That’s where social media marketing services come in.

What Is Social Media Marketing?

Social media marketing is the use of social media to increase brand awareness, build a targeted following, drive website traffic and ultimately increase your sales. Social media marketing for small businesses and entrepreneurs gives them the ability to establish their brand and online presence on platforms where their target audience is already scrolling.

All of that sounds pretty good right? So where do you start? Well, some of the social media platforms you can use to do this are Facebook, Instagram, Twitter, LinkedIn and Pinterest.

The important thing to know is that there are two parts to social media marketing: organic social media management, which you will read about on this page and paid social media advertising services which you can click there to read more about.

The way to best decide how to go about your social media marketing plan is to first decide what your business goals and marketing goals are and what you would like to get out of social media marketing. So let’s talk a little more about that below.

ting services come in.

How Can A Social Media Marketing Campaign Help My Business?

Think about the amount of people that we said use social media. At the rate social media has grown (and continues to grow), you are bound to find a percentage of your target audience on these platforms.

Social media marketing helps you put strategic social media content and/or social ads in front of them where they’re already scrolling and spending their time. This gives your business valuable, extensive and targeted exposure.

When you leverage social media marketing effectively, you maximize your reach, qualified website traffic and conversions. What are conversions? Conversions can either be a completed sale, a completed lead form or anything else that you deem as a valuable action on your site. Typically, conversions are what you call the end goal action you’re wanting to receive from your social media efforts.

This is why it’s important to determine what your goals are first so that you can then plan your social media marketing plan accordingly to meet those goals!

So, What’s The Difference Between

Social Media Marketing & Digital Marketing In General?

We get this question a lot! The short answer is that social media marketing is one of the services that falls under the umbrella of digital marketing services.

Digital marketing is a term that encompasses all of the many different digital marketing methods you can execute including social media marketing, SEO (search engine optimization), PPC (pay per click) ads, email marketing, content marketing and more.

So as you can see, social media marketing is just one working component under a bigger digital marketing strategy. That’s why we are a full service agency that offers social media marketing in addition to the other services listed above. This is because you want your social media efforts to be in support of and supported by all of your other digital marketing efforts.

Benefits of Social Media Marketing:

66% of Facebook users

say that they Like or Follow a brand on this social platform.

 

74% of Facebook users

state that they check their Facebook accounts every day.

 

83% of Pinners

have reportedly made a purchase based on the content they saw from brands on Pinterest.

 

90% of Instagram users

say that they follow a business on this social network, which also translates to IG users being keen on interacting with brands they like.

53% of users say they purchased

a product they first discovered on Twitter

 

89% of online marketers

state that Instagram has been a very effective social media platform for influencer marketing.

 

77% of Twitter users

say that they feel more positive about a certain brand when their Tweet has been replied to.

 

90 million of LinkedIn users

are senior-level influencers, while 63 million of them are in decision-making positions.